The beauty of every design that we create for mobile depends majorly on the details added to it. It is also considered as the work that needs critical attention to details. Every single element needs to be chosen thoughtfully and precisely even its typography since a minor mistake could lead to success or failure of UI/UX design.
You must be wondering how typography can be a game-changer in mobile app design, but it actually is. If you write something like Enter your details– it’s more like you are commanding the users. Even phrasing it as ‘Enter your details’ can make you sound less credible to customers, especially if you run a product-based company.
The gist of the matter is “Typography gives life to your text”.
This post will talk about the fundamental principles of typography that you should know even if you have outsourced your mobile app project to a UI/UX development company.
Key Principles of Typography in Mobile App Design
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Typography should be Legible
Legibility ensures that users can easily read the text. Developers avoid cursive fonts to keep app text clear and readable. You can also ask your UI/UX development company to maintain legibility in your app.
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Font size actually matters
Font size matters a lot on mobile devices. Some people assume small screens require small fonts, but that makes text hard to read. Fonts should be large enough for users to read easily.
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Right spacing wins users
Space is important – be it for the life of relationships or the life of your mobile app. If the right spacing will not be given, your app may look messy or cluttered to the end-users. And, you will only end up losing your potential audience. Maintain right spacing.
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Content length should be minimum
Some people often confuse the content length required for desktops with the length required for mobile. You have space limitations in the mobile devices; make sure your content length is optimized accordingly to make most of it.
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White space is important
Cleanliness is the trend these days. You must keep your app typography aligned well with the white space to ensure maximum cleanliness and subtleness for your users that can grab their attention from the first glance itself.
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Go for simple fonts
Simplicity is key – we have all heard this so many times. Here, you also need to implement it. Simple fonts in your typography will add to the cleanliness and legibility of your mobile app. You can convey the same to the UI UX design company to avoid rework.
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Keep the contrasting light
Just like fonts, you should also be clear about keeping the colors and contrasts light in your typography so that it looks visually appealing to you as well as your users. Would you like to see a mobile app in bright and shining colors?
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Responsiveness matters
This is the most-talked-about thing in the context of designs as well as typography, but many companies still didn’t pay much attention to it. Make sure you are not one of them.
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Alignment of the blocks
Designers should structure app blocks to highlight the typography and images effectively. The inappropriate arrangement will make it look unorganized, convincing your potential customers to change their choice.
These principles might not make you an expert designer, but it will surely help you figure out the mistakes you should avoid at all costs making your app user-friendly by all means. If you already have a mobile app, check the typography mistakes that may be keeping you away from your potential audience.
If you want to get a mobile app development with good typography, you can contact Maxtra technologies. They offer the best UI and UX design services. Get in touch with their team to discuss in detail.
